
- Credit: Creative Commons
The constantly growing importance of the Internet has induced so-called ‘traditional’ media to diversify the forms of their production in order to develop rich and attractive websites. Audiovisual broadcasters had to resort to text to complete their offer on the web while the written press editors included videos and sounds on their websites. As a logical consequence, all editors borrowed from each other’s methods. But current times of financial uncertainty render competition for advertising income fiercer. In Belgium, as well as in other countries of the European Union, the newspapers publishing industry has vividly protested against the development of the public broadcasters’ activities on the Internet, claiming that a state-supported competitor was plundering their resources. In the French Community of Belgium, the press took their case to court, seeking an injunction that the public service broadcasters (PSB) cease all “written press activity” over the Internet, including electronic newsletters and presence on the social networks. More »